Ahead of International Women’s Day 2026 this weekend, New Digital Age invited women from across the digital media industry to comment on the ongoing importance of the day…
“The more we talk about the barriers to female progression in the workplace – and establish an environment that enables open conversations – the easier it is to address them and provoke real change. Females remain subject to judgement in many workplaces, with preconceived notions that are often disconnected from performance and tangible results. Embedding a merit-focused culture ensures that delivery overshadows bias. As part of the leadership team at Gekko, it is our duty to ensure that every person has a voice, and that all team members are valued based on merit. That laser-focus on results and outputs levels the playing field.
“True growth happens when we move as a collective. My advice is to be brave, listen to your gut instinct, and believe in the work you are doing. That conviction engenders resilience to face any challenge that comes your way. It starts with you as an individual: stand up for what you believe in and you can make a difference.”
Hannah Snoeck, General Manager, Gekko
To read the published comment by Hannah Snoeck, General Manager, please visit New Digital Age